On March 13, the "Beijing Universities International Communication Work Deployment Meeting and Capacity Enhancement Training", organized by the Beijing Municipal Education Working Committee and the Beijing Municipal Education Commission, and hosted by the National Key Laboratory of Media Convergence and Communication and the Joint Research Institute of International Communication of the Ministry of Education at Communication University of China (CUC), concluded successfully. A total of 139 department heads from universities across Beijing participated in the training. The three-day program, combining theoretical study and practical exploration, injected new momentum into the capacity building of international communication in universities in the new era.
The training aimed to thoroughly study and implement Xi Jinping's Thoughts on Socialism with Chinese Characteristics for a New Era, fully implement the spirit of the 20th National Congressand the Second and Third Plenary Sessions of the 20th Central Committee, and conscientiously implement the deployment requirements of the National Education Conference. It focused on strengthening the capacity building of international communication, promoting mutual learning among civilizations, and further enhancing the theoretical literacy and practical capabilities of Beijing universities in the field of international communication.
Mr. Guo Weimin, President of the China Public Relations Association, former member of the Executive Committee of the Central Propaganda Department, and former Deputy Director of the State Council Information Office of the People's Republic of China.
Professor Ji Deqiang, Vice President of the Joint Institute for International Communication under the Ministry of Education at the Communication University of China.
Professor Zhou Ting, Executive Dean of the Institute for Regional and Country Communication Studies at the Communication University of China.
Professor Shen Hao, Chief Scientist of the National Public Opinion Laboratory at the Communication University of China.
Xu Hejian, First-level Inspector of the Publicity Department of the Beijing Municipal Committee.
Yang Yujun, Dean of the Institute for Media and Public Affairs at the Communication University of China, former Director and Spokesperson of the Information Office of the Ministry of National Defense.
The training program is positioned at the forefront of global communication landscape transformation, inviting six experts and scholars in the field of international communication to deliver lectures through a diversified teaching approach that combines thematic seminars and on-site research.
During the training period, participants visited the National Key Laboratory of Media Convergence and Communication at the Communication University of China, where they personally experienced and learned about the application of cutting-edge media technologies in international communication. Against the backdrop of profound changes in the global communication order, and facing practical challenges such as the reshaping of public opinion ecology by the digital wave and the intensification of cross-cultural cognitive differences, universities of Beijing will use this training as a pivot to systematically advance the transformation and upgrading of international communication capacity building. They will accelerate the construction of a discourse system that integrates Chinese and foreign perspectives, explore and form replicable and promotable "Capital Experience," and contribute to presenting a credible, lovable, and respectable image of China.
*Article translated by a large language model.
Editor: Li Jichu